Launch Star

came into the fullness of existence early fall semester of senior year in high school. I drew this logo I had been imagining on my desk in AP Stats. It was blocky and linear and I loved it so, so much. I wanted desperately to make it into something tangible, and luckily a friend who sat next to me (shoutout Jacob who got me through that class and is a creative genius) was cool enough to help me create a digital rendering. Together we dialed in the perfect curvature, ultimately shaping my sketch into the logo you see now. This moment fit so symbolically with the message I want the brand to encapsulate.

These creations represent moments in the creative process where suddenly you have a jumping-off point.

I call these moments “Launch Stars”.